Driving Visibility & Organic Growth
Using search data to identify opportunities and improve website performance through competitor audits, keyword gap analysis, and on-page optimization with a focus on how structure, relevance, and search intent directly influence rankings. Focused on On-Page SEO, E-commerce SEO, and supporting AI citation growth.
Data-Driven SEO Expertise
As a Junior SEO Specialist based in Kathmandu, Nepal, I focus on using search data to identify opportunities and improve website performance. My approach is rooted in understanding search intent and making practical, measurable improvements.
With hands-on experience contributing to projects across multiple competitive markets, including US law firms, Australian e-commerce, and B2B SaaS, I’ve worked on identifying keyword gaps, supporting technical audits, and improving content for better search visibility.
I’ve used industry-standard tools like Ahrefs, Google Search Console, and Google Business Profile to monitor performance, identify issues, and support ongoing optimization efforts. Through this work, I’ve observed that improvements in internal linking, content structure, and clarity often drive stronger ranking gains than simply adding more content.
Core Competencies
Featured SEO Campaigns
Experience working in an SEO agency environment across multiple client websites with real-world SEO work and measurable improvements. Here's how I've supported growth for clients globally and campaigns I’ve worked on.
Strategic On-Page Excellence
Performed on-page SEO improvements, including content optimization, schema implementation, and internal linking enhancements, with a focus on improving keyword relevance and page structure for competitive legal queries.
Organic Keywords
166 (+23)
Top 3 Rankings
67 (+21)
Organic Traffic
6.4K (+1.3K)
AI Search & Citation Growth
Improved content structure and keyword clustering to strengthen entity relevance and increase visibility in AI-driven search platforms like ChatGPT and Perplexity.
ChatGPT Citations
392 Mentions
AI Overview
208
Perplexity Citations
160 Mentions
Organic Sessions
618 Monthly
Google Business Profile Optimization
Improved Local SEO performance through Google Business Profile optimization and localized content, focusing on increasing relevance, visibility, and user interaction.
GBP Interactions
+42.4% YoY
Organic Clicks
1.03K (3mo)
Profile Views
+35% Monthly
Performance-First Audit
Contributed to technical audits and implementation of fixes to improve site health, crawlability, indexing efficiency, and overall performance.
Health Score
100/100
Critical Errors
5
Crawl Efficiency
+65% Faster
0+
Keywords Indexed from Zero
0
ChatGPT Citations Won
+0.0%
GBP Growth Year-over-Year
0/100
Average Tech Health Score
Toolkit & Platforms
I use tools like Ahrefs, Google Search Console, and Google Business Profile to identify opportunities, validate decisions, and measure the impact of SEO changes.
Let's Drive Growth Together
Hiring a Junior SEO? Connect with me directly below.